July 27, Beijing Automotive and Mercedes-Benz issued a joint statement, the joint venture Beijing-Benz Mercedes-Benz products and imported products in China to integrate the two sets of sales channels. End of the "one body two heads of the" strange Bureau. Previously, Mercedes-Benz Mercedes-Benz China sales channels have been divided into two parts in China and Beijing Benz, in the marketing strategies and so difficult to form a unity. Resulting in joint sales slump. ...Xinhua Interview: Fu Qiang, Mao Jingbo way to talk about Mercedes-Benz marketing integration
Thursday, October 13, 2011
Xinhua Interview: Fu Qiang, Mao Jingbo way to talk about Mercedes-Benz marketing integration
July 27, Beijing Automotive and Mercedes-Benz issued a joint statement, the joint venture Beijing-Benz Mercedes-Benz products and imported products in China to integrate the two sets of sales channels. End of the "one body two heads of the" strange Bureau. Previously, Mercedes-Benz Mercedes-Benz China sales channels have been divided into two parts in China and Beijing Benz, in the marketing strategies and so difficult to form a unity. Resulting in joint sales slump. ...Xinhua Interview: Fu Qiang, Mao Jingbo way to talk about Mercedes-Benz marketing integration
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